Website Audience

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Website Audience

Demographics

  • Male/Female 57%/43%
  • Age 25-54 50%
  • Median HHI $92,000
  • Graduated College+ 83%

Affluent & Influential

  • HHI $100,000+ 43%
  • C-suite/owner/partner/president/other senior management 31%
  • Value of investments $100K+64%
  • Value of investments $500K+25%
  • Value of investments $1 million+ 12%

Source: TheWeek.com User Study, Beta Research, Jan. 2012